I create top-notch product design for complex, ambiguous projects by strategically thinking and brainstorming cross-functionally using engaging Design Thinking methods.

Selected work01 / 05

That's so Fetch: Bringing AI to the salesfloor.

$700K in labor allocation annualized in return. Early implementation of an AI solution to find quick, Petco-approved answers to customer questions and needs, saving partners time, and reinvesting in guests.

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1 of 5: That's so Fetch: Bringing AI to the salesfloor.
User testing
End-to-end ownership
Enterprise Design
UX Strategy
Information Architecture
Conceptual Design
Fred again..
Peggy Gou
Product Design
Systems Thinking
0→1 Iteration
UX Research
Workshop facilitation
Stakeholder management
Design Thinking
Graphic Design
AI-Powered & Conversational Experiences

Annie is one of the most talented designers we've ever worked with. Her approach to design is user-centric, with an emphasis on persona research and data analysis. This makes her designs not only visually appealing but also maximized for conversion. Annie is a team player and collaborates exceedingly well with her peers. She also listens to client feedback and can communicate the rationale behind her work.

Omi Díaz-Cooper

CEO, Díaz & Cooper Advertising

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